Duration
2022 - 2023
Deliverables
Research & ideation
Concept
Industrial Design
Prototype build management
3D Rendering
Branding and creative lead
Engineering
CMF
Motion Graphics
The Perch is a rethinking of the Boeing 787 main boarding area. It is a destination point that transform throughout the different phases of the flight thanks to digital design.
![Man in suit on his phone](https://cdn.prod.website-files.com/65d6698fafcc4814bf552a73/65d6698fafcc4814bf552ab5_Man%20reads%20a%20magazine.jpg)
![concept bar area with tv](https://cdn.prod.website-files.com/65d6698fafcc4814bf552a73/65d6698fafcc4814bf552ab4_Airport%20food%20table.jpg)
The Perch was designed as a way to introducing a central digital experience into modern cabin design. Our goal was to use the latest screen technology to enhanced the way that passengers interact with the cabin beyond their seat.
![Packaged food on a table top](https://cdn.prod.website-files.com/65d6698fafcc4814bf552a73/65d6698fafcc4814bf552ab7_Airport%20food%20table%20with%20soft%20light.jpg)
![Books in a shelf on a corner](https://cdn.prod.website-files.com/65d6698fafcc4814bf552a73/65d6698fafcc4814bf552ab8_Beautiful%20aircraft%20interior%20seats.jpg)
![Man in blue suit with folded arms](https://cdn.prod.website-files.com/65d6698fafcc4814bf552a73/65d6698fafcc4814bf552ab2_Man%20leans%20against%20airport%20interior%20in%20a%20suit.jpg)
Blending digital and physical design we created a warm and welcoming lobby that transform throughout the flight.
The Perch create a oasis and a passenger destination for rest and well-being at the center of the aircraft.
The Perch is designed to be a multi-functional monument, it adapts and changes to the different phases of a long-haul flight through digital design, lighting and sound design.
The Perch features two transparent screens, creating a window to the Boeing 787 cabin. The perch can be isolated from the cabin by removing the screen transparency thanks to a stunning shade mechanism.
Throughout The Perch space thoughtful touches like the library, self-service bar, and media console with sound create a diverse experience.
![A man with blue tape on the wall](https://cdn.prod.website-files.com/65d6698fafcc4814bf552a73/65d6698fafcc4814bf552aab_Man%20stands%20by%20wall%20planning%20an%20aircraft%20interior%20design.jpg)
![croissants and macarons on a platter](https://cdn.prod.website-files.com/65d6698fafcc4814bf552a73/65d6698fafcc4814bf552ab3_Tasty%20baked%20goods%20on%20an%20aircraft%20table.jpg)
![Mood boar of different textures and colours](https://cdn.prod.website-files.com/65d6698fafcc4814bf552a73/65d6698fafcc4814bf552ab6_Different%20materials%20swatches.jpg)
![Concept design with a hanging light above](https://cdn.prod.website-files.com/65d6698fafcc4814bf552a73/65d6698fafcc4814bf552aaa_Aircraft%20boarding%20area%20stand.jpg)